The AppOutfitter Desk

The AppOutfitter Desk is the editorial team behind our comparisons. We do not run your store and we do not claim to; our job is to read the market honestly — the published plans, the feature docs, the changelogs, and what large numbers of real merchants report — and turn it into comparisons you can act on.

Every app page states where its data comes from and when it was last checked. No vendor pays for placement, and no app owns us: our recurring-affiliate links keep the lights on without deciding the verdict.

When an app changes its pricing, drops a feature, or ships a new one, the Desk updates the affected comparisons. "Always current" is the promise, so we hold ourselves to it.